Business Development Associate - Software

About the Role

We are looking for a motivated **Software Sales Executive** to generate leads, identify potential customers, understand their business requirements, and sell software products and solutions. The candidate should have good communication, negotiation, and customer relationship skills. Key Responsibilities * Generate new leads through calls, emails, social media, referrals, and other channels. * Contact potential customers and understand their software requirements. * Present and demonstrate software products to prospective clients. * Explain product features, benefits, pricing, and solutions clearly. * Follow up with leads and convert them into customers. * Handle the complete sales cycle from lead generation to closure. * Build and maintain strong relationships with existing and new customers. * Prepare quotations, proposals, and sales reports. * Achieve monthly and quarterly sales targets. * Coordinate with the technical/product team to address customer requirements. * Maintain accurate customer and sales information in CRM/ERP systems. * Keep track of market trends and competitor offerings. Required Skills * Good verbal and written communication skills. * Strong sales and negotiation skills. * Ability to understand and explain software products. * Good lead generation and follow\-up skills. * Customer handling and relationship management. * Target\-oriented and self\-motivated. * Basic knowledge of CRM tools and MS Office. * Willingness to make outbound calls and conduct client meetings. Qualification * Any Bachelor's degree. * Experience in **Software Sales / IT Sales / SaaS Sales / B2B Sales** is preferred. Preferred Experience Candidates with experience selling: * SaaS products * ERP / CRM software * HRMS / Payroll software * Accounting software * Business management software * IT solutions and services Key Performance Indicators (KPIs) * Lead generation * Number of demos/meetings * Conversion rate * Monthly sales revenue * Customer acquisition * Achievement of sales targets Pay: ₹35,000\.00 \- ₹60,000\.00 per month Benefits: * Health insurance * Provident Fund Experience: * SaaS sales: 5 years (Preferred) Work Location: In person