Business Development Executive – Lead Generation

About the Role

We are looking for a **Business Development Executive – Lead Generation** who can generate qualified leads and build a strong sales pipeline for our IT services. The ideal candidate should have experience in **B2B lead generation, IT services sales, LinkedIn prospecting, email outreach and freelance bidding platforms**. You will be responsible for identifying potential clients, initiating conversations, qualifying requirements and scheduling meetings with prospects. Key ResponsibilitiesLead Generation * Generate qualified B2B leads from **India, USA, Australia and international markets**. * Identify potential clients through LinkedIn, Sales Navigator, Google, business directories, startup databases and other online platforms. * Generate and bid on relevant projects through **Upwork, Freelancer, Guru, PeoplePerHour and similar platforms**. * Identify opportunities for web development, mobile apps, AI, ERP/CRM, SEO, software support and dedicated developer services. * Build targeted prospect databases based on industry, company size, geography and technology requirements. * Identify **staff augmentation / dedicated developer** opportunities from companies and technology agencies. LinkedIn \& Cold Outreach * Research and connect with decision\-makers such as **Founders, CEOs, CTOs, Marketing Heads, IT Managers and Procurement Managers**. * Execute personalized LinkedIn outreach and follow\-ups. * Create and manage cold email campaigns using tools such as **Apollo, Hunter, Lemlist or similar platforms**. * Write customized proposals, emails and messages based on client requirements. Lead Qualification * Understand client requirements and qualify leads based on **requirement, budget, timeline and decision\-making authority**. * Coordinate with the sales and technical teams for requirement discussions. * Schedule discovery calls and meetings with qualified prospects. * Maintain regular follow\-ups until the lead reaches the next stage of the sales process. CRM \& Reporting * Maintain accurate lead and prospect information in the CRM. * Track calls, emails, LinkedIn conversations, proposals and follow\-ups. * Prepare weekly and monthly reports covering: * Leads generated * Qualified leads * Proposals submitted * Meetings booked * Conversion rates * Pipeline value * Analyze lead sources and suggest improvements to outreach strategies. Key Performance Indicators (KPIs) Performance will be measured based on: * Qualified leads generated * Proposals/bids submitted * Proposal response rate * Discovery meetings booked * Sales pipeline generated * Lead\-to\-client conversion * Performance of different lead\-generation channels Required Skills * 1–3 years of experience in **B2B Lead Generation / Business Development / IT Sales**. * Experience working with an **IT services, software development or digital marketing company**. * Hands\-on experience with **LinkedIn prospecting and lead generation**. * Experience with **Upwork or other freelance bidding platforms** is preferred. * Good understanding of IT services such as web development, mobile apps, AI, ERP/CRM, SEO and software development. * Strong written and spoken English. * Excellent communication, proposal writing and follow\-up skills. * Familiarity with CRM platforms such as **Zoho, HubSpot or Salesforce**. * Familiarity with lead\-generation tools such as **Apollo, Sales Navigator, Hunter or similar tools**. * Target\-oriented, self\-motivated and organized. Good to Have * Experience generating leads from **USA, Australia, UK or Middle East markets**. * Experience in selling **dedicated developers / staff augmentation services**. * Existing B2B network or client relationships. * Experience with digital marketing or software product sales. * Experience working with international clients and different time zones. Pay: ₹11,593\.69 \- ₹40,989\.44 per month Work Location: Hybrid remote in Nashik, Maharashtra (Nashik)