Inside Sales Specialist

About the Role

Inside Sales / B2B Lead Generation ExecutiveUK \| Europe \| North America Markets **Company:** TechSnitch **Employment Type:** Full\-Time **Function:** Sales \& Business Development **Location:** Noida, India — On\-site / Hybrid **Market Coverage:** UK, Europe \& North America **Experience:** 2–5 Years **Industry:** IT Services \| ServiceNow \| Enterprise Technology \| AI \& Automation About TechSnitch TechSnitch is an **AI\-agnostic ServiceNow consulting and technology company** helping enterprises modernize, optimize, and transform their ServiceNow environments. We work across **ServiceNow implementation, consulting, integrations, ITSM, ITOM, CMDB, ITAM, CSM, HRSD, GRC, AI, Agentic AI and enterprise automation**. We are looking for a highly driven **Inside Sales / B2B Lead Generation Executive** who can build qualified enterprise pipeline across the **UK, Europe and North American markets**. This is a **target\-driven B2B technology sales role**, ideal for someone who enjoys prospecting, engaging CXO and technology stakeholders, researching accounts, and converting cold prospects into qualified meetings and opportunities. The Role As an Inside Sales / Lead Generation Executive, you will own the **top\-of\-funnel sales motion** for TechSnitch across international markets. You will identify target accounts, research decision\-makers, execute outbound campaigns, engage prospects through email, LinkedIn and calls, qualify opportunities, and schedule meetings for the sales leadership/business development team. You will primarily engage with: * CIOs * CTOs * CISOs * IT Directors * VP / Head of IT * ServiceNow Platform Owners * Enterprise Architects * Digital Transformation Leaders * Procurement \& Vendor Management Leaders * Heads of AI / Automation * GRC / Risk / Security Leaders Key Responsibilities1\. International Lead Generation * Build targeted B2B prospect lists for **UK, Europe and North America**. * Identify enterprise accounts that use or are evaluating ServiceNow, AI, automation and digital transformation solutions. * Research companies, technologies, decision\-makers, organizational structure and business priorities. * Identify relevant buying signals and trigger events. 2\. Outbound Prospecting Execute multi\-channel outbound campaigns through: * Cold calling * Email outreach * LinkedIn * Account\-based prospecting * Personalized messaging * Follow\-up campaigns * Lead\-generation platforms such as Apollo, ZoomInfo, Lusha and similar tools 3\. Lead Qualification Qualify prospects based on: * Business requirement * Technology environment * ServiceNow footprint * Project requirement * Budget/timing * Decision\-making authority * Current pain points * Transformation initiatives Apply structured qualification criteria such as **BANT / MEDDICC principles** where appropriate. 4\. Meeting Generation The primary objective is to convert qualified prospects into meaningful business conversations. You will schedule meetings with relevant stakeholders for: * ServiceNow consulting * ServiceNow implementation * ServiceNow optimization * CMDB / CSDM * ITSM / ITOM / ITAM * GRC / Security * AI \& Agentic AI * ServiceNow health assessments * Managed services * Resource\-as\-a\-Service * Enterprise transformation initiatives 5\. CRM Discipline * Maintain accurate prospect and activity information in CRM. * Record calls, emails, responses, qualification information and next steps. * Maintain clean pipeline data. * Ensure every qualified lead has a defined next action. * Provide weekly pipeline and activity reporting. 6\. Market Intelligence * Track competitor activity and market trends. * Identify new enterprise accounts and emerging opportunities. * Monitor ServiceNow adoption and transformation initiatives. * Share market intelligence with sales leadership. Key Performance Indicators (KPIs) Performance will be measured through **quality \+ activity \+ pipeline contribution**, not activity volume alone. KPITargetNew target accounts researched75–100/weekNew qualified contacts identified100–150/weekPersonalized outbound touches150–250/weekCold calls75–125/weekPersonalized emails75–125/weekLinkedIn prospect engagements50\+/weekPositive prospect conversations15–25/weekQualified leads generated8–15/monthQualified meetings booked8–12/monthSales\-accepted opportunities4–8/monthMeeting show rate75%\+CRM data accuracy95%\+Follow\-up SLASame business dayPipeline contributionMeasured monthly **Important:** Targets may be adjusted based on territory, campaign, account segment and market conditions. Quality of conversations and sales\-accepted opportunities will carry more weight than raw activity volume. What Success Looks Like Within the first 90 days, you should be able to: **Build → Engage → Qualify → Convert** Build Create a strong database of relevant enterprise accounts and decision\-makers. Engage Generate meaningful conversations with technology and business stakeholders. Qualify Separate genuine business opportunities from low\-intent prospects. Convert Consistently create qualified meetings and sales opportunities for TechSnitch. Ideal Candidate Profile We are looking for someone who is: * Highly ambitious and target\-oriented * Comfortable with international B2B prospecting * Strong in spoken and written English * Confident speaking with senior technology stakeholders * Comfortable making cold calls * Strong at personalized email outreach * Comfortable using LinkedIn for prospecting * Analytical and research\-oriented * Persistent without being overly aggressive * Highly organized with excellent follow\-up discipline * Comfortable working with targets and measurable KPIs Required Experience * 2–5 years of experience in **B2B Inside Sales / Lead Generation / SDR / BDR / IT Sales** * Experience selling or prospecting for **IT services, SaaS, technology consulting or enterprise solutions** * Experience working with **UK, European or North American customers** * Strong experience with outbound prospecting * Experience with CRM systems * Experience with lead\-generation/prospecting tools Preferred Experience with any of the following is a strong advantage: * ServiceNow * ITSM * ITOM * CMDB / CSDM * ITAM * GRC / Cybersecurity * AI / GenAI * Agentic AI * Cloud * Enterprise SaaS * Digital Transformation Tools \& Technology You should be comfortable working with tools such as: * LinkedIn Sales Navigator * Apollo * ZoomInfo * Lusha * HubSpot / Salesforce / other CRM * Google Workspace / Microsoft Office * Email sequencing platforms * LinkedIn prospecting tools * Sales intelligence platforms Working Hours Because this role supports **UK, Europe and North America**, candidates should be comfortable working in international time zones. **Primary working window:** Aligned with UK/European and North American business hours as required. Some flexibility may be required depending on territory and prospect availability. Compensation **Competitive fixed salary \+ performance\-based incentives** The incentive structure will be directly connected to: * Qualified meetings * Sales\-accepted opportunities * Pipeline contribution * Revenue contribution Career Growth High performers can progress into: **Inside Sales Executive → Senior SDR/BDR → Business Development Manager → Account Executive / International Sales Manager** TechSnitch provides exposure to enterprise technology sales, ServiceNow, AI, Agentic AI and global enterprise customers. Why Join TechSnitch? * Work with international enterprise customers * Exposure to the rapidly growing ServiceNow ecosystem * Work across AI, Agentic AI and enterprise automation * Build experience across UK, Europe and North America * Direct exposure to CXO\-level conversations * Strong performance\-based career progression * Opportunity to grow into international business development and sales roles Who Should Apply? If you are someone who **loves prospecting, enjoys talking to businesses, can handle rejection, understands B2B sales and wants to build an international technology sales career**, we would like to hear from you. hr@techsnitch.co **Join TechSnitch and help build our next generation of enterprise pipeline across UK, Europe and North America.** Pay: ₹12,435\.44 \- ₹45,463\.36 per month Work Location: In person